Revolutionize Your Customer Experience
Our second book, Revolutionize Your Customer Experience, was launched worldwide in September, 2004. This book builds on the success of our best selling book, Building Great Customer Experiences.
 |
 |
How well placed are you to build a great Customer Experience? Where are you? Is this where you want to be? What do you need to do? How can you identify the CE Orientation of your competition? How can you use this knowledge to identify a market opportunity or to exploit a weakness in the competition? Finally, but most importantly, how can you engage your senior team to Revolutionize Your Customer Experience?
As Thought Leaders in the Customer Experience industry, we have discovered four “Customer Experience Orientations” that companies have to progress through to achieve a great Customer Experience. Some companies have reached these orientations through a natural evolution, others by choice. Read this book and take our Limited Naïve to Natural Orientation Test. You will find the answers to some critical questions and take your first steps to Revolutionize Your Customer Experience.
“This book naturally builds on the justified success of Beyond Philosophy's first book 'Building Great Customer Experiences'. Examining how organizations are oriented around the Customer Experience, Revolutionize Your Customer Experience™ proves that Colin Shaw is no longer emerging as the “guru of the Customer Experience”, but that he has now arrived.”
Stephen Brewer
CEO Caribbean Mobile
Cable & Wireless
“We have worked with Colin and the Beyond Philosophy team for several years as we have set about the task of revolutionizing our Customer Experience. This second book by Colin Shaw justifies his reputation as “the guru of the Customer Experience”. A revelation. Read it.”
Peter Scott
Customer Services Director
T-Mobile