Author: Colin Shaw
Tagged: Customer experience,
Date: 23 May 2013
Cracking Employee engagement through leadership
It’s tough to get employees engaged but, when you do, it’s worth its weight in gold… let me tell you a story about how I achieved this to great effect… A number of years ago, back in my corporate career, I was asked to take over 20 call cente...
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Cracking Employee engagement through leadership
Recent Blog Posts
Even a Shoelace Says Something About the Consumer
20
May
Even a Shoelace Says Something About the Consumer
A few months ago, I found myself buying a pair of shoelaces online. When I say ‘found myself’, I literally suddenly ...
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New Research: Emotional experience beats Celebrity endorsements
16
May
New Research: Emotional experience beats Celebrity endorsements
When you see an ad with a celebrity like Leonardo DiCaprio holding a watch or an ad with someone showing emotion like pr...
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Posts
The Opportunity to Differentiate – Part 1
I did a lot of travel recently. I flew with 5-6 airlines, used 4-5 different rent-a...
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How Attitudes Drive Economies
It is fascinating to see, and more importantly, to feel the differences between the...
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Output NPS /CSAT is not the same as Input NPS/CSAT for ROI construction
NPS/CSAT attitudinal measures (I use the terms interchangeably) are all very well b...
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Setting an Unachievable Vison
 How High Standards Can Hurt Your Business I was sitting in the reception of a new...
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What Does Your Experience Smell Like? – How smell can generate revenue
Regular readers will know that we do not choose between experiences, but we choose ...
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The Innovative Firm
In many of my blogs I have emphasised how current business practices are almost bei...
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