Customer Experience Statistics to take into 2011
Author: Colin Shaw
On the lookout for some key statistics to help build your case for the importance of the customer experience in your organisation?
Well, Andy Hanselman has doen a great job rounding up 25 key customer experience statistics from a variety of sources. There are a number of statistics documenting what we all know, a bad experience leads to a decline in your customer base. One of the statistics that did catch my eye was on a brilliant experience, or one that exceeded expectations:
3. UK customers feel ‘Customer Service Experiences Generally….’
Exceed Expectations – 2%
According to the American Express Global Customer Service Barometer only 2% of customers feel their experiences generally exceed expectations! Think of the opportunity you have against your competitors to offer an experience that completely blos your customers expectations!
Read the full blog post on 25 Customer Experience Statistics for 2011
Flickr Photo courtesy of JM3
By COLIN SHAW | Published: DECEMBER 22, 2010