Category Archives: Customer Experience

Augmenting your Customer Experience through music

By Colin Shaw | Published: March 9, 2010

How can you augment your mood? How often do you manually dial up or down different emotions? When was the last time you looked at emotions as something tangible and manageable rather than an out of control force of nature? Deric Bownd’s stumbled upon the Moodagent iPhone app, where you can adjust mood dials to find and play music [...]

Also posted in Customer Behaviour | Tagged app, Customer Experience, Emotion, iphone, mood, music, senses | Leave a comment

Can you use Twitter for Business?

By Colin Shaw | Published: March 8, 2010

In the age of Social Media, there is some confusion over which platforms, tools and services can be utilised for business, and what is just best left alone. There has been a mix of good and bad reviews around using Twitter as a business tool. Is it the right place for a brand to join in [...]

Also posted in Social Media | Tagged brand, business, planning, strategy, twitter | Leave a comment

No I don’t want to be put on hold, or to India, or even put down!

By Colin Shaw | Published: March 2, 2010

The UK institute of Customer Service has just released its bi-annual review of how Customer Service in Britain in faring. For this part of this report, they asked respondents their views on Call Centres. You can read the full blog post here, where they have attempted to qualify the top 3 annoyances (presented [...]