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FUTURE TRENDS & INSIGHTS
A book to understand how to gain preference, loyalty and market share
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Customer Experience future trends & insights - Introduction

We are living in historic times. Competition is becoming increasing fierce and Customers are much more demanding. To stay ahead of the competition it is imperative to understand the emerging trends that can help you improve your Customer Experience.
INTERVIEWS FROM THE RESEARCH
Interview with Nigel Marlow.
Prof. Business Psychology. UCL. Director Business & Consumer Psychology at London Metropolitan University

 
Interview with Gemma Calvert.
DPhil in Functional Brain Imaging. Founding Partner of Neurosense


 
Interview with Hugh Wilson.
Prof. Business Psychology. UCL. Professor of Strategic Marketing , Director of the Customer Management Forum, Cranfield School of Management
   
@ Beyond Philosophy 2010